Development report on China's new media

• Other Authors: Tang, Xujun (Editor), Wu, Xinxun (Editor), Huang, Chuxin (Editor), Liu, Ruisheng (Editor)
• Format: Electronic eBook
• Language: English
• Published: Singapore : Springer, 2017.
• Series: Research series on the Chinese dream and China's development path.
• Subjects: Mass media > China.; Mass media policy > China.; China.; elektronické knihy; electronic books
• ISBN: 9789811036835; 9789811036828
• Physical Description: 1 online resource

In this book, specialists and scholars present a comprehensive account of the latest developments in Chinese new media. The articles explore important areas such as security of cyberspace in China; the development of WeChat and micro-blogs; public opinions of social media and the transformation of t...

Table of Contents:

• Abstract; General Report; 1 National Strategy: A New Stage in the Development of China's New Media; Abstract; 1.1 Overview and Developments; 1.1.1 China Has Become a Formidable Force in Mobile Internet; 1.1.2 Micro-Communication Is Becoming Mainstream; 1.1.3 The Enhanced Rule of Law in Cyberspace; 1.1.4 Growing International Clout of Chinese Internet Companies; 1.1.5 We-Media of Various Types Is Booming; 1.1.6 Accelerating Media Convergence and Transformation and Exploring New Models; 1.2 Review of Hot Issues and Focus.
• 1.2.1 Online Information Security Has Taken on the Importance of a National Strategy1.2.2 The Strategic Significance of Media Convergence to Comprehensive Deepening of Reform in China; 1.2.3 Urgent Need to Strengthen Actions Against Rumors Spread via WeChat; 1.2.4 Internet Finance Is Changing the Financial Ecosystem and the Competitive Landscape; 1.2.5 "Internet+" Is Guiding the Fast Development of Various Sectors; 1.2.6 Governments Are Rapidly Opening Official Microblogs and Public WeChat Accounts While Launching Mobile Clients.
• 1.2.7 Enhanced Cyber-Diplomacy to Promote International Cooperation1.3 Communications and Effect Analysis; 1.3.1 The Emerging Chinese New Media in the Changing Global New Media Landscape; 1.3.2 New Media Has Been Deeply Integrated into People's Lives and Has Become a Driving Force for the Upgrade of Chinese Society; 1.3.3 New Media Became a New Driving Force of China's Economic Growth Extending Its Penetration into All Industries; 1.3.4 A More Proactive New Media Communication Strategy Became an Accelerator in the Cleanup of China's Political Ecology.
• 1.3.5 Governance of New Communication Ecology1.3.6 Shallow Reading on Mobile New Media Platforms Profoundly Influences Cultural Trends; 1.4 Prospects and Policy Recommendations; 1.4.1 Prospects; 1.4.2 Policy Recommendations; 2 Development Report on China's WeChat in 2013; Abstract; 2.1 Analysis of WeChat's Development; 2.1.1 The Number of Users; 2.1.2 Functional Improvements; 2.1.2.1 Improved Basic Functions; 2.1.2.2 Development of Derivative Functions; 2.1.2.3 Extension of Functions; 2.1.3 Features of WeChat Users; 2.1.3.1 User Behavior; 2.1.3.2 User Structure.
• 2.1.3.3 Characteristics of User Relationship: Strong Social Relationships2.1.4 Business Model Became Gradually Well-Defined; 2.2 WeChat's Communication Features; 2.2.1 Advantages of WeChat Communication; 2.2.1.1 User-Friendly Design and Operation; 2.2.1.2 Multimedia Communication; 2.2.1.3 Open System and Free Use; 2.2.1.4 Higher Levels of User Loyalty; 2.2.1.5 Bilateral and Interactive Communication; 2.2.1.6 Messaging Content More Private and Instant; 2.2.1.7 Communication Effect: Trustworthiness; 2.2.2 Disadvantages of WeChat Communication; 2.2.2.1 Information Overload and Floods of Spam.