Social media for government : a practical guide to understanding, implementing, and managing social media tools in the public sphere

This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective. Through social media, government organizations can inform citizens, promote...

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Bibliographic Details
Main Author: Khan, Gohar F., (Author)
Format: eBook
Language: English
Published: Singapore : Springer, [2017]
Subjects:
ISBN: 9789811029424
9789811029400
Physical Description: 1 online resource

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100 1 |a Khan, Gohar F.,  |e author. 
245 1 0 |a Social media for government :  |b a practical guide to understanding, implementing, and managing social media tools in the public sphere /  |c Gohar F. Khan. 
264 1 |a Singapore :  |b Springer,  |c [2017] 
264 4 |c ©2017 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a počítač  |b c  |2 rdamedia 
338 |a online zdroj  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a Foreword; Preface; Organization; Acknowledgements; Contents; List of Figures; List of Tables; List of Case Studies; List of Screenshots; 1 Introduction to Social Media; Abstract; 1.1 Web 1.0, Web 2.0, and Social Media; 1.1.1 World Wide Web; 1.1.2 Web 1.0; 1.1.3 Web 2.0; 1.1.4 Web 3.0; 1.1.5 Social Media; 1.1.6 Core Characteristics of Social Media; 1.1.7 Types of Social Media; 1.1.7.1 Social Networking Sites; 1.1.7.2 Content Communities; 1.1.7.3 Blogs; 1.1.7.4 Terminologies; 1.1.7.5 Features of a Blog; 1.1.7.6 Blogging Platforms; 1.1.7.7 Micro-blogging. 
505 8 |a 1.1.7.8 Online Collaborative Projects (e.g., Wikipedia and Wikispaces)1.1.7.9 Folksonomies or Tagging (e.g., Delicious); 1.1.7.10 Virtual Worlds; 1.1.7.11 Purpose-Built Platforms; 2 Social-Media-Based Government; Abstract; 2.1 Social-Media-Based Government: It's All About Culture; 2.1.1 Components of Social-Media-Based Government; 2.1.2 Potential Versus Current Use of Social Media; 2.1.3 E-Government Versus Social-Media-Based Government; 2.1.4 Government 2.0 Versus Social-Media-Based Government; 2.1.5 Social-Media-Based Government Services and Stages; 2.1.5.1 Information Socialization. 
505 8 |a 2.1.5.2 Mass Social Collaboration2.1.5.3 Social Transaction; 2.1.6 Models for Social-Media-Based Government; 2.1.6.1 Social Media Utilization Model; 2.1.6.2 Adoption Process for Social Media; 2.1.6.3 Social-Media-Based Engagement; 2.1.6.4 Framework for Government's Use of Web 2.0; 2.1.7 Conceptualizing Social-Media-Based Government; 2.1.7.1 Implementation Scenarios; 2.1.7.2 Relationships in Government 2.0; 3 Enabling a Sharing and Participatory Government; Abstract; 3.1 Introduction to Participatory Government; 3.2 Components of Participatory Government; 3.2.1 Information Socialization. 
505 8 |a 3.2.1.1 Simple Information Socialization3.2.1.2 Complex Information Socialization; 3.2.2 Participation; 3.2.3 Two-Way Communication; 3.3 Enabling Participation and Sharing; 3.4 Twitter: Keep Citizens Informed; 3.4.1 What Is Twitter?; 3.4.2 Twitter Terminologies; 3.5 Configuring a Twitter Account for Official Use; 3.6 Facebook Pages: Network with Citizens; 3.6.1 What Is Facebook?; 3.6.2 Facebook Pages; 3.7 YouTube Channel: Keep Citizens Engaged; 3.7.1 Creating a YouTube Channel for Your Organization; 3.8 Blogs: Talk and Listen to Citizens; 3.8.1 What Is a Blog?; 3.8.2 Blog Pages Versus Posts. 
505 8 |a 3.8.3 Who Provides Blogging Platforms?3.8.4 Creating a Blog for Your Organization; 3.8.4.1 Review questions; 4 Enabling a Collaborative Government; Abstract; 4.1 Mass Collaboration; 4.1.1 Crowdsourcing; 4.1.2 Co-creation; 4.2 Purpose of Mass Collaboration; 4.3 Benefits of Mass Collaboration; 4.4 Challenges of Mass Collaboration; 4.5 Dimensions of Mass Collaboration; 4.6 Enabling Mass Collaboration; 4.7 Wiki: Collaborative Knowledge Sharing; 4.7.1 What Is a Wiki?; 4.7.2 Setting up a Project Wiki; 4.7.3 Customizing the Wiki; 4.7.4 Adding Collaborators; 4.8 Cloud-Based Services. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty 
520 |a This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective. Through social media, government organizations can inform citizens, promote their services, seek public views and feedback, and monitor satisfaction with the services they offer so as to improve their quality. Given the exponential growth of social media in contemporary society, it has become an essential tool for communication, content sharing, and collaboration. This growth and these tools also present an unparalleled opportunity to implement a transparent, open, and collaborative government. However, many government organization, particularly those in the developing world, are still somewhat reluctant to leverage social media, as it requires significant policy and governance changes, as well as specific know-how, skills and resources to plan, implement and manage social media tools. As a result, governments around the world ignore or mishandle the opportunities and threats presented by social media. To help policy makers and governments implement a social media driven government, this book provides guidance in developing an effective social media policy and strategy. It also addresses issues such as those related to security and privacy. 
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650 0 |a Internet in public administration. 
650 0 |a Social media. 
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655 9 |a electronic books  |2 eczenas 
776 0 8 |i Print version:  |a Khan, Gohar F.  |t Social media for government.  |d Singapore : Springer, [2017]  |z 9811029407  |z 9789811029400  |w (OCoLC)959036137 
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