Developing international strategies

This book helps medium-sized companies adapt to the challenges and take advantage of the opportunities of the growing international business climate. The authors offer practical, usable advice on production, sourcing and strategic planning.

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Bibliographic Details
Main Authors Grünig, Rudolf (Author), Morschett, Dirk (Author)
Format Electronic eBook
LanguageEnglish
Published Berlin : Springer, [2017]
EditionSecond edition.
Subjects
International business enterprises > Management.
elektronické knihy
electronic books
Online AccessFull text
ISBN9783662531235
9783662531228
Physical Description1 online resource (223 pages)

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Summary:This book helps medium-sized companies adapt to the challenges and take advantage of the opportunities of the growing international business climate. The authors offer practical, usable advice on production, sourcing and strategic planning.
ISBN:9783662531235
9783662531228
Access:Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty
Physical Description:1 online resource (223 pages)

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