Operational research in business and economics : 4th international.

• Format: Electronic eBook
• Language: English
• Published: [Place of publication not identified] : Springer, 2016.
• Subjects: Operations research.; Decision making.; Management science.; elektronické knihy; electronic books
• ISBN: 9783319330037; 9783319330013
• Physical Description: 1 online resource

This book gathers a selection of refereed papers presented at the 4th International Symposium and 26th National Conference of the Hellenic Operational Research Society. It highlights recent scientific advances in operational research and management science (OR/MS), with a focus on linking OR/MS with...

Table of Contents:

• Preface; Contents; List of Contributors; The Application of a Business Process Modeling Architecture in the Supply Chain of a Manufacturing Company: A Case Study; 1 Introduction; 2 The Adopted Integrated Architecture; 3 Case Study: Application of the Integrated Architecture in a Manufacturing Company; 3.1 Case Study Company Description; 3.2 Case Study Research Approach; 3.3 General Description of the Study; 3.4 Application of the Business Process Modeling Architecture; 3.5 Results of Architectureś Application; 4 Conclusions; References.
• How Environmental Knowledge of Managers Plays a Critical Role in Implementing Green Supply Chain Management1 Introduction; 2 Theoretical Underpinning: Hypotheses Development; 3 Methodology; 3.1 Research Framework; 3.2 Sample Selection; 3.3 Questionnaire Structure; 3.4 Variable Description: Statistical Test; 4 Results and Discussion; 4.1 How Environmental Awareness of Managers/Owners of SMEs Affect Their Propensity to Invest in Green Supply Chain Management ... ; 4.2 How the Knowledge About Benefits of Green Supply Chain Management Practices Are Positively Related to Green Supply Chain M ...
• 4.3 How the Knowledge of Managers/Owners About the Barriers of Implementing Green Supply Chain Management Practices Make Them ... 5 Conclusions; References; Retail Category Management: A Review on Assortment and Shelf-Space Planning Models; 1 Introduction; 2 Definitions and Scope of Retail Category Management; 3 Related Literature and Empirical Studies; 3.1 Customer Driven Substitution; 3.2 Consumer Perceptions of Assortment Variety; 3.3 The Sales: Space Relationship; 4 Consumer Choice Modeling and Demand Estimation; 4.1 Utility Based Models; 4.1.1 Multinomial Logit Model.
• 4.1.2 Locational Demand Model4.2 Exogenous Demand Model; 4.3 Space Elastic Demand Models; 4.3.1 Own-Space Elastic Demand Models; 4.3.2 Own- and Cross-Space Elastic Demand Models; 4.4 Demand Estimation; 4.4.1 Demand Estimation with MNL Model; 4.4.2 Demand Estimation with Exogenous Demand Model; 5 Scientific Models for Retail Category Planning; 5.1 Scientific Models for Assortment Planning; 5.1.1 Assortment Planning with MNL; 5.1.2 Assortment Planning with Exogenous Demand Models; 5.1.3 Assortment Planning Under Locational Choice Demand Models.
• 5.1.4 Assortment Planning in Decentralized Supply Chains5.1.5 Dynamic Assortment Planning with Demand Learning; 5.2 Scientific Models for Shelf Space Planning; 5.2.1 Shelf Space Allocation Models with Own Space-Elastic Demand; 5.2.2 Shelf Space Allocation Models with Own Space- and Cross-Space Elastic Demand; 5.2.3 Integrated Shelf Space Allocation and Inventory Planning Models; 6 Conclusions; References; Cultural and Creative Industries Innovation Strategies for New Service Development Using MCDA; 1 Introduction; 2 Literature Review; 3 Methodology; 3.1 Data and Variables.