|
|
|
|
| LEADER |
00000cam a22000007a 4500 |
| 001 |
970 |
| 003 |
CZ-ZlUTB |
| 005 |
20250403155540.0 |
| 008 |
980109s1997 xr |||||r|||||||||||cze|d |
| 040 |
|
|
|a ZLD002
|b cze
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|
| 100 |
1 |
|
|a ŠUMBEROVÁ, Pavla
|4 aut
|
| 245 |
1 |
0 |
|a Analýza rozvojových trendů v reklamní tvorbě
|
| 260 |
|
|
|a Zlín :
|b FaME VUT,
|c 1997
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| 300 |
|
|
|a Nestr.
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| 650 |
0 |
7 |
|a internet
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| 650 |
0 |
4 |
|a MARKETING
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| 650 |
0 |
7 |
|a masmédia
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| 650 |
0 |
4 |
|a podpora prodeje
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| 650 |
0 |
4 |
|a PRODEJ
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| 650 |
0 |
4 |
|a PUBLIC RELATIONS
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| 650 |
0 |
4 |
|a přímá reklama
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| 650 |
0 |
4 |
|a reklama
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| 650 |
0 |
7 |
|a výzkumné zprávy
|7 ph127481
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|
| 655 |
|
7 |
|a výzkumné zprávy
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|2 czenas
|
| 700 |
1 |
|
|a Meisner, Jan
|4 aut
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| 910 |
|
|
|a ZLD002
|
| 952 |
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|y 01
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| 992 |
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|a BK
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| 999 |
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|c 970
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| 993 |
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|x NEPOSILAT
|y VSKP
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