Emerging Trends in Business An Interdisciplinary Approach

This book presents a collection of interdisciplinary chapters covering the most informative issues in various fields of both theoretical and applied business. The contributors focus on up-to-date developments in business areas such as innovation, entrepreneurship, banking and digital marketing.

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Bibliographic Details
Other Authors: Baykal, Mehmet (Editor), Kazan, Halim (Editor)
Format: eBook
Language: English
Published: Frankfurt a.M. Peter Lang GmbH, Internationaler Verlag der Wissenschaften 2018, c2017
Edition: 1st, New ed.
Subjects:
management inovací
společenská odpovědnost firem
podnikání
mezioborový kontext
innovation management
corporate social responsibility
business
interdisciplinary context
elektronické knihy
electronic books
ISBN: 9783631744703
Physical Description: 1 online zdroj (174 stran) 17 ill. 21,0 x 14,8 cm

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Summary: This book presents a collection of interdisciplinary chapters covering the most informative issues in various fields of both theoretical and applied business. The contributors focus on up-to-date developments in business areas such as innovation, entrepreneurship, banking and digital marketing.
Bibliography: Obsahuje bibliografii a rejstřík
ISBN: 9783631744703
Access: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty

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