Digital marketing : communicating, selling and connecting

• Main Author: Hofacker, Charles F. (Author)
• Format: Book
• Language: English
• Published: Cheltenham, UK ; Northampton, MA, USA : Edward Elgar Publishing, [2018]
• Subjects: internetový marketing; digitální média; Internet marketing; digital media; učebnice vysokých škol; textbooks (higher)
• ISBN: 9781788115346; 9781788115360; 978-1-78811-535-3
• Physical Description: xiv, 203 stran : ilustrace ; 25 cm