Customer relationship management : concepts and technologies

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Bibliographic Details
Main Authors: Buttle, Francis (Author), Maklan, Stan (Author)
Format: Book
Language: English
Published: London ; and New York : Routledge, Taylor & Francis Group, 2019
Edition: Fourth edition
Subjects:
ISBN: 9781138498259
Physical Description: xxiii, 444 stran : ilustrace (převážně barevné) ; 25 cm

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Bibliography: Obsahuje bibliografie, bibliografické odkazy a rejstřík
ISBN: 9781138498259