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|x Reklama. Public relations. Média
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|b Typografie v reklamě : doctoral thesis /
|c Aleksandar Donev
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|a Typografie v reklamě
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|a Zlín :
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|a Disertace (PhD.)--Univerzita Tomáše Bati ve Zlíně, Fakulta multimediálních komunikací, 2015
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|a Univerzita Tomáše Bati ve Zlíně.
|b Fakulta multimediálních komunikací
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