|
|
|
|
| LEADER |
00000cam a2200000 i 4500 |
| 001 |
93895 |
| 003 |
CZ-ZlUTB |
| 005 |
20191119132839.0 |
| 007 |
ta |
| 008 |
190614s2019 xr a e 000 0 cze |
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658KOUDELKOVÁP
|7 0
|8 BOOK
|9 152126
|a UTBZL
|b UTBZL
|c 005
|d 2019-10-25
|l 2
|o 658/KOUDELKOVÁ,P.
|p 420010180692
|r 2021-02-15 00:00:00
|s 2021-02-04
|v 190.00
|x N: nákup;
|y 01
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 658KOUDELKOVÁP
|7 0
|8 BOOK
|9 152127
|a UTBZL
|b UTBZL
|c 006
|d 2019-10-25
|l 10
|m 5
|o 658/KOUDELKOVÁ,P.
|p 420010180693
|r 2025-03-21 00:00:00
|s 2025-03-10
|v 190.00
|w 2019-10-25
|x N: nákup;
|y 04
|
| 999 |
|
|
|c 93895
|d 93895
|
| 020 |
|
|
|a 9788087865507
|q (brožováno)
|
| 040 |
|
|
|a OLA001
|b cze
|d ZLD002
|e rda
|
| 041 |
0 |
|
|a cze
|b cze
|b eng
|
| 072 |
|
7 |
|a 658
|x Řízení a správa podniku
|2 Konspekt
|9 4
|
| 080 |
|
|
|a 658.8
|2 MRF
|
| 080 |
|
|
|a 658.8:316.77
|2 MRF
|
| 080 |
|
|
|a 334.012.44
|2 MRF
|
| 080 |
|
|
|a (048.8)
|2 MRF
|
| 100 |
1 |
|
|a Koudelková, Petra,
|d 1985-
|7 vut2013749395
|4 aut
|
| 245 |
1 |
0 |
|a Základy marketingu a marketingové komunikace v sociálním podniku /
|c Petra Koudelková
|
| 250 |
|
|
|a Vydání I.
|
| 264 |
|
1 |
|a Jesenice :
|b Ekopress,
|c 2019
|
| 300 |
|
|
|a 125 stran :
|b ilustrace ;
|c 21 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a bez média
|b n
|2 rdamedia
|
| 338 |
|
|
|a svazek
|b nc
|2 rdacarrier
|
| 504 |
|
|
|a Obsahuje bibliografii a bibliografické odkazy
|
| 546 |
|
|
|a České a anglické resumé
|
| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
|
| 650 |
0 |
7 |
|a marketingová komunikace
|7 ph115228
|2 czenas
|
| 650 |
0 |
7 |
|a sociální podniky
|7 ph459476
|2 czenas
|
| 650 |
0 |
9 |
|a marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a communication in marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a social enterprises
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 910 |
|
|
|a ZLD002
|
| 942 |
|
|
|2 udc
|
| 992 |
|
|
|a BK
|b SK
|