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191017s2018 xr a eo 001 0 eng d |
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|c 93843
|d 93843
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|a 9788074548253
|q (online)
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|a ZLD002
|b cze
|e rda
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| 072 |
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7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
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|a 659.1-028.76
|2 MRF
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|a 659.1
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|a (048.8)
|2 MRF
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|a (0.034.2:08)
|2 MRF
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1 |
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|a Šula, Tomáš,
|d 1984-
|7 jx20101228017
|4 aut
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| 245 |
1 |
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|a Ambient media in advertising :
|b importance of design in ambient media creation /
|c Tomáš Šula
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3 |
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|a Importance of design in ambient media creation
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| 250 |
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|a 1st edition
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|a Zlín :
|b Tomas Bata University in Zlín, Faculty of Multimedia Communications,
|c [2018]
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|c ©2018
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| 300 |
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|a 1 online zdroj (144 stran) :
|b ilustrace ;
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|a text
|b txt
|2 rdacontent
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|a počítač
|b c
|2 rdamedia
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| 338 |
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|a online zdroj
|b cr
|2 rdacarrier
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| 504 |
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|a Obsahuje bibliografii a rejstřík
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| 650 |
0 |
7 |
|a ambientní média
|7 ph970636
|2 czenas
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7 |
|a reklama a propagace
|7 ph116035
|2 czenas
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| 650 |
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|a design
|7 ph114303
|2 czenas
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|a ambient media
|2 eczenas
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|a advertising
|2 eczenas
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| 650 |
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|a design
|2 eczenas
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| 655 |
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|a elektronické knihy
|7 fd186907
|2 czenas
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| 655 |
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|a monografie
|7 fd132842
|2 czenas
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| 655 |
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9 |
|a monographs
|2 eczenas
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| 655 |
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9 |
|a electronic books
|2 eczenas
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| 710 |
2 |
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|a Univerzita Tomáše Bati ve Zlíně.
|b Fakulta multimediálních komunikací
|7 kn20020610008
|4 pbl
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| 856 |
4 |
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|u https://digilib.k.utb.cz/handle/10563/43782
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|a ZLD002
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|2 udc
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| 992 |
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|a BK
|b SK
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