Microeconomics and behavior

"Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power...

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Bibliographic Details
Main Author: Frank, Robert H., 1945- (Author)
Format: Book
Language: English
Published: New York : McGraw-Hill Education, [2015]
Edition: Ninth edition
Subjects:
mikroekonomie
ekonomické chování
spotřebitelské chování
tržní ekonomika
microeconomics
economic behavior
consumer behavior
market economy
učebnice vysokých škol
textbooks (higher)
ISBN: 9780078021695
Physical Description: xix, 631 stran : ilustrace ; 29 cm

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Summary: "Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. Students are encouraged to become "Economic Naturalists" who see the mundane details of ordinary existence in a sharp new light"-- Resumé vydavatele
Item Description: Obsahuje rejstřík
ISBN: 9780078021695

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