No business is an island : making sense of the interactive business world

The interactive dimension is crucial for the development and growth companies and of the economy. In management, creating and appropriating value depends on relating your business to other businesses. When developing strategy, innovating, marketing, purchasing or accounting there is the need to hand...

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Bibliographic Details
Other Authors: Håkansson, Håkan, 1947- (Editor), Snehota, Ivan, (Editor)
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald Publishing Limited, 2017.
Subjects:
podnikatelské sítě
strategické aliance
obchodní komunikace
business networks
strategic alliances (business)
communication in business
sborníky
elektronické knihy
papers of several authors
electronic books
ISBN: 9781787145498
Physical Description: 1 online zdroj (xii, 353 stran)

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Table of contents

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006 m o d
007 cr |n
008 170830s2017 enk fo 001 0 eng d
999 |c 91634  |d 91634 
020 |a 9781787145498  |q (ebook) 
040 |a UtOrBLW  |b eng  |e rda  |c UtOrBLW 
072 7 |a 005  |x Management. Řízení  |2 Konspekt  |9 4 
080 |a 005.56  |2 MRF 
080 |a 334.75  |2 MRF 
080 |a 316.776  |2 MRF 
080 |a (082)  |2 MRF 
080 |a (0.034.2:08)  |2 MRF 
245 0 0 |a No business is an island :  |b making sense of the interactive business world /  |c edited by Håkan Håkansson, Ivan Snehota. 
264 1 |a Bingley, U.K. :  |b Emerald Publishing Limited,  |c 2017. 
264 4 |c ©2017 
300 |a 1 online zdroj (xii, 353 stran) 
336 |a text  |b txt  |2 rdacontent 
337 |a počítač  |b c  |2 rdamedia 
338 |a online zdroj  |b cr  |2 rdacarrier 
500 |a Obsahuje index. 
504 |a Obsahuje bibliografické odkazy. 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity 
520 |a The interactive dimension is crucial for the development and growth companies and of the economy. In management, creating and appropriating value depends on relating your business to other businesses. When developing strategy, innovating, marketing, purchasing or accounting there is the need to handle the local specific interdependencies in business relationships that characterize the interactive world. That implies a conception of the task and priorities of management and the critical managerial skills that is only partly acknowledged in the contemporary management theory. This book provides empirical insights into the often hidden interactive aspects of the contemporary business world. It offers a novel perspective and theoretical and methodological tools for analysis of interactive aspects related to topics such as management, strategy, purchasing, marketing and accounting as well as issues related to economic and regional policies including public purchasing and the role of ownership.- Resumé vydavatel 
650 0 7 |a podnikatelské sítě  |7 ph414722  |2 czenas 
650 0 7 |a strategické aliance  |7 ph126129  |2 czenas 
650 0 7 |a obchodní komunikace  |7 ph123556  |2 czenas 
650 0 9 |a business networks  |2 eczenas 
650 0 9 |a strategic alliances (business)  |2 eczenas 
650 0 9 |a communication in business  |2 eczenas 
655 7 |a sborníky  |7 fd163935  |2 czenas 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a papers of several authors  |2 eczenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Håkansson, Håkan,  |d 1947-  |e editor. 
700 1 |a Snehota, Ivan,  |e editor. 
776 |z 9781787145504 
856 4 0 |u https://proxy.k.utb.cz/login?url=http://www.emeraldinsight.com/doi/book/10.1108/9781787145498  |y Plný text 
942 |2 udc 
992 |c EBOOK-TN  |c BME-N 

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