Leading innovation, creativity and enterprise

"Drawing upon cutting edge research from academia but expressed clearly and concisely for the busy person seeking practical inspiration, Leading Innovation, Creativity and Enterprise will feature numerous case examples from companies such as Virgin, Pfizer, Roche and Fuji Film. The book deals w...

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Bibliographic Details
Main Author: Cook, Peter, (Author)
Format: eBook
Language: English
Published: London : Bloomsbury Information, an imprint of Bloomsbury Publishing Plc, 2016.
Subjects:
ISBN: 9781472925411
9781472925404
Physical Description: 1 online zdroj : ilustrace.

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Table of contents

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100 1 |a Cook, Peter,  |e author. 
245 1 0 |a Leading innovation, creativity and enterprise /  |c Peter Cook. 
264 1 |a London :  |b Bloomsbury Information, an imprint of Bloomsbury Publishing Plc,  |c 2016. 
300 |a 1 online zdroj :  |b ilustrace. 
336 |a text  |b txt  |2 rdacontent 
337 |a počítač  |b c  |2 rdamedia 
338 |a online zdroj  |b cr  |2 rdacarrier 
588 0 |a Online resource; title from PDF title page (EBSCO, viewed February 25, 2016). 
504 |a Obsahuje bibliografické odkazy a index. 
520 |a "Drawing upon cutting edge research from academia but expressed clearly and concisely for the busy person seeking practical inspiration, Leading Innovation, Creativity and Enterprise will feature numerous case examples from companies such as Virgin, Pfizer, Roche and Fuji Film. The book deals with questions such as: What are the roots of creativity and imagination? How can we create the physiological and mental states under which creativity happens naturally rather than having to rely on creative thinking tools? What kind of leadership is required to make creativity and innovation business as usual behaviours in your enterprise? What is the role of technique in engendering creativity within teams? What are the most effective and reliable recipes for team based creativity? What ensures that creativity turns into innovation? What stops it? In exploring these questions, the book will show you how to produce and lead creative teams, as well as build an innovative company culture." - Resumé vydavatele 
590 |a eBooks on EBSCOhost  |b All EBSCO eBooks 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity 
650 0 7 |a kreativita  |7 ph121937  |2 czenas 
650 0 7 |a inovace  |7 ph121118  |2 czenas 
650 0 7 |a inovační podnikání  |7 ph114777  |2 czenas 
650 0 7 |a týmová práce  |7 ph136568  |2 czenas 
650 0 9 |a creative ability  |2 eczenas 
650 0 9 |a innovations  |2 eczenas 
650 0 9 |a innovative business  |2 eczenas 
650 0 9 |a team work  |2 eczenas 
655 7 |a studie  |7 fd133597  |2 czenas 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a studies  |2 eczenas 
655 9 |a electronic books  |2 eczenas 
776 0 8 |i Print version:  |a Cook, Peter  |t Leading Innovation, Creativity and Enterprise  |d London : Bloomsbury Publishing,c2016  |z 9781472925398 
856 4 0 |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1166078&authtype=ip,shib&custid=s3936755  |y Plný text 
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