Innovative B2B marketing : new models, processes and theory

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Bibliographic Details
Main Author Hall, Simon (Author)
Format Book
LanguageEnglish
Published London ; New York ; New Delhi : Kogan Page, 2017
EditionFirst published
Subjects
průmyslový marketing
telemarketing
strategický marketing
industrial marketing
strategic marketing
monografie
monographs
ISBN9780749480806
Physical Descriptionxix, 287 stran : ilustrace ; 23 cm

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Bibliography:Obsahuje bibliografie a rejstřík
ISBN:9780749480806
Physical Description:xix, 287 stran : ilustrace ; 23 cm

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