Description: Innovative B2B marketing :

Innovative B2B marketing : new models, processes and theory

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Bibliographic Details
Main Author:	Hall, Simon (Author)
Format:	Book
Language:	English
Published:	London ; New York ; New Delhi : Kogan Page, 2017
Edition:	First published
Subjects:	průmyslový marketing telemarketing strategický marketing industrial marketing strategic marketing monografie monographs
ISBN:	9780749480806
Physical Description:	xix, 287 stran : ilustrace ; 23 cm

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Bibliography:	Obsahuje bibliografie a rejstřík
ISBN:	9780749480806