Audio branding : using sound to build your brand
Saved in:
| Main Authors | , |
|---|---|
| Format | Book |
| Language | English |
| Published |
London ; New York ; New Delhi :
Kogan Page,
2017
|
| Edition | First published |
| Subjects | |
| ISBN | 9780749478575 978-0-7494-7858-2 |
| Physical Description | xvii, 211 stran ; 24 cm |
Cover
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | 90540 | ||
| 003 | CZ-ZlUTB | ||
| 005 | 20220808135108.0 | ||
| 007 | ta | ||
| 008 | 170125s2017 xxk f bf 001 0 eng | ||
| 952 | |0 0 |1 0 |4 0 |6 339138MINSKYL |7 0 |8 BOOK |9 147752 |a UTBZL |b UTBZL |c 005 |d 2018-07-17 |l 0 |o 339.138/MINSKY,L. |p 420010174000 |r 2019-08-26 00:00:00 |v 408.00 |w 2019-08-26 |x N:nákup; |y 01 | ||
| 952 | |0 0 |1 0 |4 0 |6 339138MINSKYL |7 0 |8 BOOK |9 147753 |a UTBZL |b UTBZL |c 012 |d 2018-11-13 |l 3 |m 2 |o 339.138/MINSKY,L. |p 420010177139 |q 2028-12-21 |r 2023-03-07 00:00:00 |s 2023-03-07 |v 390.00 |w 2019-08-26 |x N:nákup; |y 08 | ||
| 952 | |0 0 |1 0 |4 0 |6 339138MINSKYL |7 0 |8 BOOK |9 153287 |a UTBZL |b UTBZL |c 012 |d 2020-01-14 |l 1 |m 2 |o 339.138/MINSKY,L. |p 420010182283 |q 2028-12-21 |r 2022-01-21 00:00:00 |s 2022-01-21 |v 490.00 |w 2020-01-14 |x N: nákup; |y 08 | ||
| 999 | |c 90540 |d 90540 | ||
| 020 | |a 9780749478575 |q (brožováno) | ||
| 020 | |z 978-0-7494-7858-2 |q (ebook) | ||
| 040 | |a DLC |b cze |c DLC |e rda |d DLC |d ZLD002 | ||
| 044 | |a xxk |a xxu |a ii | ||
| 072 | 7 | |a 658 |x Řízení a správa podniku |2 Konspekt |9 4 | |
| 080 | |a 658.626 |2 MRF | ||
| 080 | |a 005:658.626 |2 MRF | ||
| 080 | |a 658.8 |2 MRF | ||
| 080 | |a 659.1:78 |2 MRF | ||
| 080 | |a 659.1 |2 MRF | ||
| 080 | |a 159.98:659.1 |2 MRF | ||
| 080 | |a (035) |2 MRF | ||
| 100 | 1 | |a Minsky, Laurence |4 aut | |
| 245 | 1 | 0 | |a Audio branding : |b using sound to build your brand / |c Laurence Minsky, Colleen Fahey |
| 250 | |a First published | ||
| 264 | 1 | |a London ; |a New York ; |a New Delhi : |b Kogan Page, |c 2017 | |
| 300 | |a xvii, 211 stran ; |c 24 cm | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a bez média |b n |2 rdamedia | ||
| 338 | |a svazek |b nc |2 rdacarrier | ||
| 504 | |a Obsahuje bibliografie a rejstřík | ||
| 650 | 0 | 7 | |a obchodní značky |2 czenas |7 ph166532 |
| 650 | 0 | 7 | |a řízení značky |2 czenas |7 ph205089 |
| 650 | 0 | 7 | |a marketing |2 czenas |7 ph115227 |
| 650 | 0 | 7 | |a hudba v reklamě |2 czenas |7 ph791209 |
| 650 | 0 | 7 | |a reklama a propagace |2 czenas |7 ph116035 |
| 650 | 0 | 7 | |a psychologie reklamy |2 czenas |7 ph158335 |
| 650 | 0 | 9 | |a brand name products |2 eczenas |
| 650 | 0 | 9 | |a brand management |2 eczenas |
| 650 | 0 | 9 | |a marketing |2 eczenas |
| 650 | 0 | 9 | |a music in advertising |2 eczenas |
| 650 | 0 | 9 | |a advertising |2 eczenas |
| 650 | 0 | 9 | |a psychology of advertising |2 eczenas |
| 655 | 7 | |a příručky |2 czenas |7 fd133209 | |
| 655 | 9 | |a handbooks and manuals |2 eczenas | |
| 700 | 1 | |a Fahey, Colleen |4 aut | |
| 910 | |a ZLD002 | ||
| 942 | |2 udc | ||
| 992 | |a BK |b SK | ||