rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    non sort: The
    title: essential social media marketing handbook
    sub title: a new roadmap for maximizing your brand, influence, and credibility
  name:
    name part: Martin, Gail Z.
    name part: 1962-
    role:
      role term: creator
    role:
      role term: aut
  type of resource: text
  genre: bibliography
  genre: příručky
  genre: handbooks and manuals
  origin info:
    place:
      place term: xxu
    date issued: 2017
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    form: regular print
    extent: 238 stran ; 23 cm
  abstract: " It's time to take the fear and frustration out of social media. In today's crowded marketplace, it's harder than ever to rise above the noise and clutter. For millions of businesses, a savvy approach to social media is the secret to creating sustainable engagement with a profitable niche audience. Social media done right can build and strengthen your relationship with your customers, encourage brand loyalty, extend your influence, and expand your credibility. Social media changed the world -- and today's social media platforms evolved to meet the world's changing needs. You've got more choices than ever before -- online video, web audio, teleseminars, and more -- plus new ways to attract prospects, retain customers, and reach a bigger audience. The trick is learning how to put the pieces together to create a powerful social media presence that draws in your ideal clients around the clock and around the world. By using the powerful strategies in The Essential Social Media Marketing Handbook, you will: Jump ahead of the competition. Expand your visibility and influence as a leader in your industry. Increase your expert credibility and create powerful new ways to collaborate. Build your brand into a powerhouse. Maximize your profit-making potential." --Resumé vydavatele
  target audience: adult
  note: Gail Z. Martin
  note: Obsahuje bibliografii a rejstřík
  subject:
    topic: sociální média
  subject:
    topic: internetové sociální sítě
  subject:
    topic: internetový marketing
  subject:
    topic: sociální marketing
  subject:
    topic: social media
  subject:
    topic: Internet social networks
  subject:
    topic: Internet marketing
  subject:
    topic: social marketing
  classification: 316.774:004.738
  classification: 004.738.5:316.472.4
  classification: 658.8:004.738.5
  classification: 658.8:364
  classification: (035)
  identifier: 9781632650924
  record info:
    record content source: DLC
    record creation date: 170522
    record change date: 20240829163105.0
    record identifier: 90521
    language of cataloging:
      language term: cze