The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

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Bibliographic Details
Main Author Scott, David Meerman (Author)
Format Book
LanguageEnglish
Published Hoboken : Wiley, [2017]
EditionSixth edition
Subjects
internetový marketing
public relations
internetová reklama
internetová komunikace
internetové sociální sítě
Internet marketing
Internet advertising
Internet communication
Internet social networks
příručky
handbooks, manuals, etc
ISBN9781119362418
Physical Descriptionxxi, 426 stran ; 24 cm

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Item Description:Obsahuje rejstřík
ISBN:9781119362418
Physical Description:xxi, 426 stran ; 24 cm

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