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|a 9788025149096
|q (brožováno) :
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|x Reklama. Public relations. Média
|2 Konspekt
|9 4
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| 080 |
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1 |
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|a Sálová, Anna
|7 utb2015886636
|4 aut
|
| 245 |
1 |
0 |
|a Kreativní copywriting /
|c Anna Sálová ; ilustrace: TICHO762
|
| 250 |
|
|
|a 1. vydání
|
| 264 |
|
1 |
|a Brno :
|b Computer Press,
|c 2018
|
| 300 |
|
|
|a 264 stran :
|b ilustrace ;
|c 15 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 336 |
|
|
|a statický obraz
|b sti
|2 rdacontent
|
| 337 |
|
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|a bez média
|b n
|2 rdamedia
|
| 338 |
|
|
|a svazek
|b nc
|2 rdacarrier
|
| 500 |
|
|
|a Obálkový podnázev: 33 insprací pro ještě lepší copy
|
| 504 |
|
|
|a Obsahuje bibliografii
|
| 650 |
0 |
7 |
|a reklamní texty
|7 ph116036
|2 czenas
|
| 650 |
0 |
7 |
|a marketingová komunikace
|7 ph115228
|2 czenas
|
| 650 |
0 |
7 |
|a tvůrčí psaní
|7 ph126817
|2 czenas
|
| 650 |
0 |
9 |
|a advertising copy
|2 eczenas
|
| 650 |
0 |
9 |
|a communication in marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a creative writing
|2 eczenas
|
| 655 |
|
7 |
|a příručky
|7 fd133209
|2 czenas
|
| 655 |
|
9 |
|a handbooks and manuals
|2 eczenas
|
| 700 |
0 |
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|a Ticho762,
|d 1982-
|7 osa2013793589
|4 ill
|
| 910 |
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