Description: Consumer behaviour

Consumer behaviour

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Bibliographic Details
Main Authors:	Sethna, Zubin (Author), Blythe, Jim, 1951- (Author)
Format:	Book
Language:	English
Published:	Los Angeles ; London ; New Delhi ; Singapore ; Washington DC ; Melbourne : SAGE, [2016]
Edition:	3rd edition
Subjects:	spotřebitelské chování consumer behavior učebnice textbooks
ISBN:	9781473919136 978-1-4739-1912-9
Physical Description:	xxi, 499 stran : barevné ilustrace ; 25 cm

Description
Bibliography:	Obsahuje bibliografie a rejstřík
ISBN:	9781473919136 978-1-4739-1912-9