Tourism and hospitality management

The book aims to address topics such as tourism education and its development in the latter part of the twentieth century, taking "tourism to be a broader field than "hospitality." The term "hospitality" refers to all operations or services encompassing accommodation and foo...

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Bibliographic Details
Other Authors Kozak, Metin, 1968-, Kozak, Nazmi
Format eBook
LanguageEnglish
Published Bingley, U.K. : Emerald, 2016.
SeriesAdvances in culture, tourism and hospitality research ; v. 12.
Subjects
Tourism > Management.
Hospitality industry > Management.
elektronické knihy
electronic books
Online AccessFull text
ISBN9781786357137
ISSN1871-3173 ;
Physical Description1 online zdroj (xxv, 291 p.)

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Table of Contents:
  • European quality award winning companies: a situational analysis / H. Kader Sanlioz Ozgen
  • Service collaboration between healthcare service providers and tourism agencies / Elaine Y.T. Chew, Stephanie Onggo
  • The transit tourists in Hong Kong / Priscilla Poon, Bob McKercher
  • An actor network perspective of tourism open data / Maurice McNaughton, Michelle McLeod, Ian Boxill
  • Marketing of tourism products through the Russian social media channel Vkontakte / Ekaterina Miettinen
  • Key stakeholders in cruise traffic: an application to Spanish cruise ports / Jeronimo Esteve-Perez, Antonio Garcia-Sanchez
  • Revenue management: profit optimisation for Hong Kong travel agencies / Grace Chan, Basak Denizci Guillet
  • Diffusion patterns in loyalty programs / Pedro Pimpao, Antonia Correia, Joao Duque, Carlos Zorrinho
  • -Surprise, hospitality and customer delight in the context of hotel services / Ahmad Azmi Ariffin, Noor Omar
  • Transferability of Asian paradigm in hospitality management to non-Asian countries / Athena Lele Chen, Kaye Chon
  • The development of hospitality industry in Krakow: historical perspective / Robert Pawlusinski, Magdalena Kubal
  • Diversification of hotels in a single-asset tourism city / Hilal Erkus-Ozturk
  • The branded content in the Balearic hotel chains / Angela Lemoine, Maria Garcia Sastre, Margarita Hormaeche
  • Identification of organizational culture in the hospitality industry / Ali Bavik
  • Developing intercultural skills for hospitality students in China / Alan Wong, Cathy Hsu
  • Motivations of South Asian students to study tourism and hospitality in the UK / Roya Rahimi, Vipin Nadda, Blerton Hyseni, Dirisa Mulindwa
  • Effect of work experience on students' attitudes towards hospitality careers / Marlena Bednarska, Marcin Olszewski
  • -The role of edu-tourism in bridging racial divides in South Africa / Julia Wells
  • Higher education tourism courses in Brazil / Teresa Catramby, Priscilla Dutra
  • Developing training programs for disabled guests: an industry perspective / Funda Cengiz.

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