|
|
|
|
| LEADER |
00000cam a2200000 i 4500 |
| 001 |
87049 |
| 003 |
CZ-ZlUTB |
| 005 |
20240829161859.0 |
| 007 |
ta |
| 008 |
160725s2017 xxu f b 001 0 eng d |
| 020 |
|
|
|a 9781138649521
|q (vázáno)
|
| 040 |
|
|
|a DLC
|b cze
|c DLC
|e rda
|d ZLD002
|
| 044 |
|
|
|a xxu
|a xxk
|
| 072 |
|
7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
|
| 080 |
|
|
|a 659.1
|2 MRF
|
| 080 |
|
|
|a 316.257
|2 MRF
|
| 080 |
|
|
|a (082)
|2 MRF
|
| 245 |
0 |
0 |
|a Explorations in critical studies of advertising /
|c edited by James F. Hamilton, Robert Bodle, and Ezequiel Korin
|
| 264 |
|
1 |
|a New York ;
|a London :
|b Routledge, Taylor & Francis Group,
|c 2017
|
| 300 |
|
|
|a ix, 283 stran ;
|c 24 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a bez média
|b n
|2 rdamedia
|
| 338 |
|
|
|a svazek
|b nc
|2 rdacarrier
|
| 490 |
1 |
|
|a Routledge research in cultural and media studies ;
|v 97
|
| 504 |
|
|
|a Obsahuje bibliografie a rejstřík
|
| 650 |
0 |
7 |
|a reklama a propagace
|7 ph116035
|2 czenas
|
| 650 |
0 |
7 |
|a kritická teorie
|7 ph121960
|2 czenas
|
| 650 |
0 |
9 |
|a advertising
|2 eczenas
|
| 650 |
0 |
9 |
|a critical theory
|2 eczenas
|
| 655 |
|
7 |
|a sborníky
|7 fd163935
|2 czenas
|
| 655 |
|
9 |
|a papers of several authors
|2 eczenas
|
| 700 |
1 |
|
|a Hamilton, James Frederick,
|d 1959-
|4 edt
|
| 700 |
1 |
|
|a Bodle, Robert
|4 edt
|
| 700 |
1 |
|
|a Korin, Ezequiel
|4 edt
|
| 830 |
|
0 |
|a Routledge research in cultural and media studies
|
| 910 |
|
|
|a ZLD002
|
| 928 |
9 |
|
|a Taylor & Francis Group
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659EXPLORATIONS
|7 0
|8 BOOK
|9 142329
|a UTBZL
|b UTBZL
|c 005
|d 2018-10-11
|l 0
|o 659/EXPLORATIONS
|p 420010176705
|r 2019-08-26 00:00:00
|v 2381.00
|w 2019-08-26
|x N:nákup;
|y 01
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 659EXPLORATIONS
|7 0
|8 BOOK
|9 142330
|a UTBZL
|b UTBZL
|c 012
|d 2017-02-23
|l 1
|o 659/EXPLORATIONS
|p 420010169448
|q 2027-12-22
|r 2019-08-26 00:00:00
|v 1900.00
|w 2019-08-26
|x N:nákup;
|y 08
|
| 992 |
|
|
|a BK
|b SK
|d 1
|
| 999 |
|
|
|c 87049
|d 87049
|