rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Neuromarketing
    sub title: exploring the brain of the consumer
  name:
    name part: Żurawicki, Leon
    role:
      role term: creator
    role:
      role term: aut
  type of resource: text
  genre: monografie
  genre: monographs
  origin info:
    place:
      place term: gw
    date issued: 2010
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    form: regular print
    extent: xx, 273 stran : ilustrace ; 25 cm
  target audience: specialized
  note: Leon Zurawicki
  note: Obsahuje bibliografii a rejstřík
  subject:
    topic: neuromarketing
  subject:
    topic: spotřebitelské chování
  subject:
    topic: mozek
  subject:
    topic: neuropsychologie
  subject:
    topic: neurovědy
  subject:
    topic: neuromarketing
  subject:
    topic: consumer behavior
  subject:
    topic: brain
  subject:
    topic: neuropsychology
  subject:
    topic: neurosciences
  classification: 658.8:159.91
  classification: 366.1
  classification: 612.82
  classification: 159.91
  classification: 611.8+612.8+616.8
  classification: (048.8)
  identifier: 9783540778288
  record info:
    record content source: ABA006
    record creation date: 130606
    record change date: 20240829161811.0
    record identifier: 86667
    language of cataloging:
      language term: cze