Introduction to neuromarketing & consumer neuroscience

• Main Author: Ramsøy, Thomas Zoëga, 1973- (Author)
• Format: Book
• Language: English
• Published: Rørvig : Neurons Inc, 2015
• Edition: 1st edition, version 1.2
• Subjects: neuromarketing; spotřebitelské chování; neuropsychologie; mozek; consumer behavior; neuropsychology; brain; příručky; handbooks and manuals
• ISBN: 9788799760206
• Physical Description: viii, 191 stran : barevné ilustrace, 1 mapa ; 28 cm