Ecommerce analytics : analyze and improve the impact of your digital strategy

• Main Author: Phillips, Judah (Author)
• Format: Book
• Language: English
• Published: Old Tappan : Pearson Education, Inc., [2016]
• Subjects: elektronický obchod; analýza dat; business intelligence; strategický management; electronic commerce; data analysis; strategic planning; příručky; handbooks and manuals
• ISBN: 0134177282; 978-0-13-417728-1 0-13-417728-2
• Physical Description: xvi, 352 stran ; 24 cm