Consumer culture theory

The chapters in this volume are selected from the best papers presented at the 10th Annual consumer culture theory conference held at the University of Arkansas, USA in June 2015. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulat...

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Bibliographic Details
Other Authors: Thyroff, Anastasia E., 1986-, Murray, Jeff B., Belk, Russell W.
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald, 2015.
Series: Research in consumer behavior ; v. 17.
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ISBN: 9781785603228
Physical Description: 1 online zdroj (xiv, 421 p.)

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Summary: The chapters in this volume are selected from the best papers presented at the 10th Annual consumer culture theory conference held at the University of Arkansas, USA in June 2015. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of topics that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies and the substantive topics represent crucial issues for our times.
ISBN: 9781785603228
ISSN: 0885-2111 ;
Access: Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity