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01938nam a2200529 a 4500 |
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83733 |
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CZ ZlUTB |
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20240829160306.0 |
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140108s2013 xr a f 000 0 cze |
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|a cnb002538816
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|a 9788087500477
|q (brož.)
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|a (OCoLC)879564327
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|a ABA001
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|a cze
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|b eng
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043 |
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|a e-xr---
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072 |
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7 |
|a 378
|x Vysoké školy
|2 Konspekt
|9 22
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080 |
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|a 378
|2 MRF
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|a 316.772.4
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|a (048.8)
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100 |
1 |
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|a Soukalová, Radomila,
|d 1957-
|7 xx0019761
|4 aut
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245 |
1 |
0 |
|a Role mediální komunikace vysokých škol s veřejností /
|c Radomila Soukalová
|
250 |
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|a 1. vyd.
|
260 |
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|a Zlín :
|b VeRBuM,
|c 2013
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300 |
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|a 62 s. :
|b barev. il. ;
|c 21 cm
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500 |
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|a 200 výt.
|
504 |
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|a Obsahuje bibliografii a bibliografické odkazy
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546 |
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|a České a anglické resumé
|
650 |
0 |
7 |
|a vysoké školy
|7 ph116649
|z Česko
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|
650 |
0 |
7 |
|a mediální komunikace
|7 ph122737
|2 czenas
|
650 |
0 |
7 |
|a marketingová komunikace
|7 ph115228
|2 czenas
|
650 |
0 |
7 |
|a public relations
|7 ph115957
|2 czenas
|
650 |
0 |
9 |
|a universities and colleges
|z Czechia
|2 eczenas
|
650 |
0 |
9 |
|a communication in mass media
|2 eczenas
|
650 |
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9 |
|a communication in marketing
|2 eczenas
|
650 |
0 |
9 |
|a public relations
|2 eczenas
|
655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
655 |
|
9 |
|a monographs
|2 eczenas
|
910 |
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|a ZLD002
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992 |
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|a BK
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