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Marketing research :
Description
Marketing research : methodological foundations
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Bibliographic Details
Main Author:
Churchill, Gilbert A.
(Author)
Format:
Book
Language:
English
Published:
Mason :
South-Western,
2002
Edition:
8th ed.
Subjects:
marketing
marketingový výzkum
ISBN:
0030331013
Physical Description:
xxvi, 1006 s.
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Description
ISBN:
0030331013
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