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|a Marketing management /
|c Philip Kotler, Kevin Keller
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| 250 |
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|a 12th ed.
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| 260 |
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|a Upper Saddle River, NJ :
|b Pearson Prentice Hall,
|c c2006
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| 300 |
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|a xxxix, 733 [45] s. :
|b il. ;
|c 28 cm
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| 500 |
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|a Terminologický slovník
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| 504 |
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|a marketingový management
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|a učebnice vysokých škol
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| 700 |
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|a Keller, Kevin Lane,
|d 1956-
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