Marketing intelligence : discover what your customers really want and what your competitors are up to

• Main Author: Savidge, Jack (Author)
• Format: Book
• Language: English
• Published: Homewood : Business One Irwin, 1992
• Subjects: marketing; marketingový výzkum; marketing research
• ISBN: 1556235798
• Physical Description: xvii, 268 s. : il. ; 24 cm