Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising

• Main Author: Rowles, Daniel (Author)
• Format: Book
• Language: English
• Published: London ; Philadelphia ; New Delhi : Kogan Page, 2014
• Subjects: mobil marketing; internetový marketing; telemarketing; internetová reklama; mobilní aplikace; mobile marketing; Internet marketing; Internet advertising; mobile applications; příručky; handbooks and manuals
• ISBN: 9780749469382
• Physical Description: xii, 266 s. : il. ; 24 cm