Description: Marketing cases from emerging markets

Marketing cases from emerging markets

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Bibliographic Details
Other Authors:	Mutum, Dilip S. (Editor), Roy, Sanjit Kumar (Editor), Kipnis, Eva (Editor)
Format:	Book
Language:	English
Published:	Berlin : Springer, 2014
Subjects:	marketing zahraniční trhy mezinárodní marketing foreign markets international marketing případové studie case studies
ISBN:	9783642368608
Physical Description:	ix, 167 stran : ilustrace ; 25 cm

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Bibliography:	Obsahuje bibliografie
ISBN:	9783642368608