Global electronic commerce theory and case studies
"Electronic commerce has spurred far-reaching changes in business, on multiple fronts, using many technologies. This book provides a deep, practical understanding of these technologies and their use in e-commerce. Unlike other books on e-commerce, it does not concentrate solely on the Internet....
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Other Authors: | |
Format: | eBook |
Language: | English |
Published: |
Cambridge, Mass. :
MIT Press,
©1999.
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Subjects: | |
ISBN: | 9780262286015 |
Physical Description: | 1 online zdroj (xi, 592 pages) : illustrations |
LEADER | 03093cam a2200373 a 4500 | ||
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100 | 1 | |a Westland, J. Christopher. | |
245 | 1 | 0 | |a Global electronic commerce |h [elektronický zdroj] : |b theory and case studies / |c J. Christopher Westland, Theodore H.K. Clark. |
260 | |a Cambridge, Mass. : |b MIT Press, |c ©1999. | ||
300 | |a 1 online zdroj (xi, 592 pages) : |b illustrations | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
504 | |a Includes bibliographical references (pages 581-585) and index. | ||
505 | 0 | 0 | |g 1. |t Introduction to Electronic Commerce -- |g 2. |t Information Technology in the Post-Industrial Revolution -- |g 3. |t Redefining the Geography of Space, Time, and Money -- |g 4. |t Supply Chain Management and Information Alliances -- |g 5. |t Telecommunications Infrastructure in Transition -- |g 6. |t Access to Electronic Commerce Services -- |g 7. |t Electronic Auctions and Intermediaries -- |g 8. |t Electronic Financial Markets -- |g 9. |t Digital Storefronts -- |g 10. |t Secure Digital Payments -- |g 11. |t Logistics and Service Opportunities and Issues -- |g 12. |t Successful E-Commerce. |
520 | 1 | |a "Electronic commerce has spurred far-reaching changes in business, on multiple fronts, using many technologies. This book provides a deep, practical understanding of these technologies and their use in e-commerce. Unlike other books on e-commerce, it does not concentrate solely on the Internet. Instead, it suggests that the Internet is only a bridge technology - attractive because of its low cost and global reach, but unattractive because of its slow speed and poor user interface." "Each of the twelve chapters contains an overview of a current theory or practice followed by one or more business case studies. A combination of academic theory and case studies provides a comprehensive picture of how businesspeople use computers to revolutionalize the selling and delivery of their products and services."--Jacket. | |
506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity | ||
650 | 0 | |a Electronic commerce. | |
655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
655 | 9 | |a electronic books |2 eczenas | |
700 | 1 | |a Clark, Theodore H. K. | |
776 | 0 | 8 | |i Print version: |a Westland, J. Christopher. |t Global electronic commerce. |d Cambridge, Mass. : MIT Press, ©1999 |z 0262232057 |w (DLC) 99038199 |w (OCoLC)41641457 |
856 | 4 | 0 | |u https://proxy.k.utb.cz/login?url=http://ieeexplore.ieee.org/xpl/bkabstractplus.jsp?bkn=6267449 |y Plný text |
992 | |a BK |c EBOOK-TN |c MITPRESS | ||
999 | |c 74689 |d 74689 | ||
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