Description: Brand management :

Brand management : text and cases

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Bibliographic Details
Main Author:	Verma, Harsh V. (Author)
Format:	Book
Language:	English
Published:	New Delhi : Excel Books, 2013
Edition:	3rd ed.
Subjects:	řízení značky brand management monographs případové studie monografie case studies
ISBN:	9789350621745
Physical Description:	xii, 573 s. : il. ; 30 cm

Description
Bibliography:	Obsahuje bibliografie a rejstřík
ISBN:	9789350621745