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|x Management. Řízení
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|a Linhart, Petr,
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|a Komunikační politika firmy a její vliv na konkurenceschopnost
|h [rukopis] :
|b disertační práce = The communication politics in the company and its influence on the competitive strength /
|c Petr Linhart ; školitel Josef Kubík
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|a Communication politics in the company and its influence on the competitive strength
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|c 2013
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|a 279 s. :
|b il. ;
|c 25 cm
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|a Disertační práce
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|a Studijní obor "6208V038 Management a ekonomika"
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|a Disertace (PhD.)--Univerzita Tomáše Bati ve Zlíně, Fakulta managementu a ekonomiky, 2013
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|a Obsahuje bibliografii
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|a Anglické a české resumé
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|a doktorské disertace
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|a higher doctoral dissertations
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|a Kubík, Josef,
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|a Univerzita Tomáše Bati ve Zlíně.
|b Fakulta managementu a ekonomiky
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|a Univerzita Tomáše Bati ve Zlíně.
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