Komunikační politika firmy a její vliv na konkurenceschopnost disertační práce = The communication politics in the company and its influence on the competitive strength

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Bibliographic Details
Main Author Linhart, Petr, 1980- (Dissertant)
Corporate Author Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky
Other Authors Kubík, Josef, 1959- (Thesis advisor)
Format Book
LanguageCzech
Published 2013
SeriesDisertační práce
Subjects
manažerská komunikace
konkurenceschopnost
communication in management
competitiveness
doktorské disertace
higher doctoral dissertations
Physical Description279 s. : il. ; 25 cm

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More Information
Item Description:Studijní obor "6208V038 Management a ekonomika"
Bibliography:Obsahuje bibliografii
Physical Description:279 s. : il. ; 25 cm

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