Technological innovation generating economic results
Profiting from technological innovation is a key strategic challenge in technology-intensive industries because it requires not only scientific and engineering expertise but also an understanding of how business and legal factors facilitate commercialization. This volume presents a multidisciplinary...
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| Other Authors | , |
|---|---|
| Format | eBook |
| Language | English |
| Published |
Bingley, U.K. :
Emerald,
2008.
|
| Series | Advances in the study of entrepreneurship, innovation and economic growth ;
v. 18. |
| Subjects | |
| Online Access | Full text |
| ISBN | 9781849505321 |
| ISSN | 1048-4736 ; |
| Physical Description | 1 online zdroj (347 p.). |
Cover
Table of Contents:
- Introduction / Marie C. Thursby
- Appropriating the returns from innovation / Marco Ceccagnoli, Frank T. Rothaermel
- Patents and technology commercialization : issues and opportunities / Margo A. Bagley
- Beyond patents : the role of copyrights, trademarks, and trade secrets in technology commercialization / Stuart J.H. Graham
- Marketing strategy considerations in the commercialization of new technologies : an overview and framework for strategy development / Leslie H. Vincent
- Competitive advantage in technology intensive industries / Frank T. Rothaermel
- Technology commercialization : cooperative versus competitive strategies / Anne W. Fuller, Marie C. Thursby
- Introduction to finance and valuing early stage technology / Matthew J. Higgins
- Venture capital financing and documentation / William J. Carney
- The anatomy of contracts in licensing : the context of Bayh-Dole / Anne M. Rector, Marie C. Thursby
- The benefits and liabilities of multidisciplinary commercialization teams : how professional composition and social networks influence team processes / Jill Perry-Smith, Leslie H. Vincent
- Intellectual property protection in the global economy / Louise Hallenborg, Marco Ceccagnoli, Meadow Clendenin.