Advances in business and management forecasting. Vol. 6

The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making.) The focus of the research annual is...

Full description

Saved in:
Bibliographic Details
Other Authors: Lawrence, Kenneth D., Klimberg, Ronald K.
Format: eBook
Language: English
Published: Bingley, U.K. : Emerald, 2009.
Series: Advances in business and management forecasting.
Subjects:
Business forecasting.
Industrial management > Forecasting.
elektronické knihy
electronic books
ISBN: 9781848555495
Physical Description: 1 online zdroj (xi, 266 p.) : ill.

Cover

Table of contents

LEADER 04091nam a2200373 a 4500
001 70472
003 CZ ZlUTB
005 20240911210457.0
006 m d
007 cr un
008 111027s2009 xxka s 000 0 eng d
020 |a 9781848555495  |q (ebook) 
040 |a UtOrBLW  |c UtOrBLW  |b cze  |d ZLD002 
080 |a 658 
245 0 0 |a Advances in business and management forecasting.  |n Vol. 6  |h [elektronický zdroj] /  |c edited by Kenneth D. Lawrence, Ronald K. Klimberg. 
260 |a Bingley, U.K. :  |b Emerald,  |c 2009. 
300 |a 1 online zdroj (xi, 266 p.) :  |b ill. 
490 1 |a Advances in business and management forecasting,  |x 1477-4070 
505 0 |a Competitive set forecasting in the hotel industry with an application to hotel revenue management / John F. Kros, Christopher M. Keller -- Predicting high-tech stock returns with financial performance measure : evidence for Taiwan / Shaw K. Chen, Chung-Jen Fu, Yu-Lin Chang -- Forecasting informed trading at merger announcements : the use of liquidity trading / Rebecca Abraham, Charles Harrington -- Using data envelopment analysis (DEA) to forecast bank performance / Ronald K. Klimberg, Kenneth D. Lawrence, Tanya Lal -- Forecasting demand using partially accumulated data / Joanne S. Utley, J. Gaylord May -- Forecasting new adoptions : a comparative evaluation of three techniques of parameter estimation / Kenneth D. Lawrence, Dinesh R. Pai, Shelia M. Lawrence -- The use of a flexible diffusion model for forecasting of national-level mobile telephone and Internet diffusions / Kallol Bagchi, Peeter Kirs, Zaiyong Tang -- Forecasting household responses in database marketing : a latent trait approach / Eddie Rhee, Gary J. Russell -- A new basis for measuring and evaluating forecasting models / Frenck Waage -- Forecasting using internal markets, Delphi, and other approaches : the knowledge distribution grid / Daniel E. O'Leary -- The effect of correlation between demands on hierarchical forecasting / Huijing Chen, John E. Boylan -- Econometric count data forecasting and data mining (cluster analysis) applied to stochastic demand in truckload routing / Virginia M. Miori -- Two-attribute warranty policies under consumer preferences of usage and claims execution / Amitava Mitra, Jayprakash G. Patankar -- A dual transportation problem analysis for facility expansion/contraction decisions : a tutorial / N. K. Kwak, Chan Won Lee -- Make-to-order product demand forecasting : exponential smoothing models with neural network correction / Mark Leung, Rolando Quintana, An-Sing Chen. 
520 |a The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making.) The focus of the research annual is applications- and practitioner-oriented. The topics will normally include sales and marketing, forecasting, new product forecasting, judgmentally based forecasting, the application of surveys to forecasting, forecasting for strategic business decisions, improvements in forecasting accuracy, and sales response models. It is the direction of the editorial board to stimulate the interest of the practitioners of forecasting to methods and techniques that are relevant. 
504 |a Obsahuje bibliografie 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity 
650 4 |a Business forecasting. 
650 4 |a Industrial management  |x Forecasting. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Lawrence, Kenneth D. 
700 1 |a Klimberg, Ronald K. 
776 1 |z 9781848555488 
830 0 |a Advances in business and management forecasting. 
856 4 0 |u https://proxy.k.utb.cz/login?url=http://www.emeraldinsight.com/1477-4070/6  |y Plný text 
992 |a BK  |c EBOOK-TN  |c BME 
999 |c 70472  |d 70472 
993 |x NEPOSILAT  |y EIZ 

Similar Items