Globalization, the multinational firm, and emerging economies

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Bibliographic Details
Other Authors: Yaprak, Attila., Tütek, Hülya.
Format: eBook
Language: English
Published: Amsterdam ; New York : JAI, 2001, c2000.
Edition: 1st ed.
Series: Advances in international marketing ; v. 10.
Subjects:
ISBN: 9781849500562
1849500568
0762306696
9780762306695
Physical Description: 1 online zdroj (xiii, 397 p.) : ill.

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Table of contents

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020 |a 1849500568  |q (ebook) 
020 |z 0762306696  |q (hbk.) 
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245 0 0 |a Globalization, the multinational firm, and emerging economies  |h [elektronický zdroj] /  |c edited by Attila Yaprak, Hülya Tütek. 
250 |a 1st ed. 
260 |a Amsterdam ;  |a New York :  |b JAI,  |c 2001, c2000. 
300 |a 1 online zdroj (xiii, 397 p.) :  |b ill. 
490 1 |a Advances in international marketing,  |x 1474-7979 ;  |v v. 10 
504 |a Includes bibliographical references. 
505 0 |a Globalization, the multinational firm, and emerging economies / Attila Yaprak, Hülya Tütek -- Emerging economies and the challenge of globalization / John D. Daniels -- Foreign direct investment in the emerging markets of central and eastern Europe: motives and marketing strategies / Marin A. Marinov, Svetla T. Marinova -- The restructuring role of outward foreign direct investment by Central European firms: the case of Slovenia / Marjan Svetlicic, Matija Rojec, Andreja Trtnik -- Marketing and economic development: implications for emerging economies / Hugh M. Cannon, Attila Yaprak -- Globalization and currency crises in emerging Asian economies: implications on economic reform and development / C. Bülent Aybar, Marca Bear, Claudio Milman -- Managerial perceptions on performance determinants of multinational companies in an emerging economy / Muzaffer Bodur, Güven Alpay, Gülden Asugman ---Marketing practices and performance of the Turkish clothing industry firms exporting to the European Union / Selime Sezgin, Nimet Uray, Sebnem Burnaz -- Joint ventures in globalization: a perspective from Turkey / Tuna Taner, Hülya Tütek, Semra Öncü, Canan Ay -- On the determinants of export internalization: an empirical comparison between Catalan and Spanish (non-Catalan) exporting firms / A. Rialp -- Differences and similarities between born globals and other types of exporters / Tage Koed Madsen, Erik Rasmussen, Per Servais -- The evolution of an internationalisation culture in the small firm: an Australian perspective / Peter Lamb, Peter Liesch -- Investing in emerging Asian markets: a study of prospects for and problems of doing business in Vietnam / Aahad M. Osman-Gani, Zafar U. Ahmed, Sok Ling Ng -- The development of local marketing knowledge within joint ventures: an analysis of the performance of Belgian multinationals in China / Daniel Van Den Bulcke, Haiyan Zhang ---Exporting firms, the learning organization and market orientation: a conceptual and empirical investigation of Dutch exporters / Paul Breman, Tevfik Dalgic -- Emerging patterns of international business: implications for public policy / Gary A. Knight, Attila Yaprak. 
588 |a Description based on print version record. 
504 |a Obsahuje bibliografie 
506 |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity 
650 4 |a International business enterprises  |z Developing countries. 
650 4 |a Globalization  |x Economic aspects  |z Developing countries. 
650 4 |a Export marketing. 
650 4 |a Competition, International. 
655 7 |a elektronické knihy  |7 fd186907  |2 czenas 
655 9 |a electronic books  |2 eczenas 
700 1 |a Yaprak, Attila. 
700 1 |a Tütek, Hülya. 
776 0 8 |i Print version:  |t Globalization, the multinational firm, and emerging economies.  |b 1st ed.  |d Amsterdam ; New York : JAI, 2001, c2000  |z 0762306696  |w (DLC) 00056007  |w (OCoLC)44548954 
830 0 |a Advances in international marketing ;  |v v. 10. 
856 4 0 |u https://proxy.k.utb.cz/login?url=http://www.emeraldinsight.com/1474-7979/10  |y Plný text 
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