Globalization, the multinational firm, and emerging economies
Saved in:
Other Authors: | , |
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Format: | eBook |
Language: | English |
Published: |
Amsterdam ; New York :
JAI,
2001, c2000.
|
Edition: | 1st ed. |
Series: | Advances in international marketing ;
v. 10. |
Subjects: | |
ISBN: | 9781849500562 1849500568 0762306696 9780762306695 |
Physical Description: | 1 online zdroj (xiii, 397 p.) : ill. |
LEADER | 04105cam a2200457 a 4500 | ||
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020 | |a 9781849500562 |q (ebook) | ||
020 | |a 1849500568 |q (ebook) | ||
020 | |z 0762306696 |q (hbk.) | ||
020 | |z 9780762306695 |q (hbk.) | ||
040 | |a ZJC |c ZJC |b cze |d ZLD002 | ||
080 | |a 339.5 | ||
245 | 0 | 0 | |a Globalization, the multinational firm, and emerging economies |h [elektronický zdroj] / |c edited by Attila Yaprak, Hülya Tütek. |
250 | |a 1st ed. | ||
260 | |a Amsterdam ; |a New York : |b JAI, |c 2001, c2000. | ||
300 | |a 1 online zdroj (xiii, 397 p.) : |b ill. | ||
490 | 1 | |a Advances in international marketing, |x 1474-7979 ; |v v. 10 | |
504 | |a Includes bibliographical references. | ||
505 | 0 | |a Globalization, the multinational firm, and emerging economies / Attila Yaprak, Hülya Tütek -- Emerging economies and the challenge of globalization / John D. Daniels -- Foreign direct investment in the emerging markets of central and eastern Europe: motives and marketing strategies / Marin A. Marinov, Svetla T. Marinova -- The restructuring role of outward foreign direct investment by Central European firms: the case of Slovenia / Marjan Svetlicic, Matija Rojec, Andreja Trtnik -- Marketing and economic development: implications for emerging economies / Hugh M. Cannon, Attila Yaprak -- Globalization and currency crises in emerging Asian economies: implications on economic reform and development / C. Bülent Aybar, Marca Bear, Claudio Milman -- Managerial perceptions on performance determinants of multinational companies in an emerging economy / Muzaffer Bodur, Güven Alpay, Gülden Asugman ---Marketing practices and performance of the Turkish clothing industry firms exporting to the European Union / Selime Sezgin, Nimet Uray, Sebnem Burnaz -- Joint ventures in globalization: a perspective from Turkey / Tuna Taner, Hülya Tütek, Semra Öncü, Canan Ay -- On the determinants of export internalization: an empirical comparison between Catalan and Spanish (non-Catalan) exporting firms / A. Rialp -- Differences and similarities between born globals and other types of exporters / Tage Koed Madsen, Erik Rasmussen, Per Servais -- The evolution of an internationalisation culture in the small firm: an Australian perspective / Peter Lamb, Peter Liesch -- Investing in emerging Asian markets: a study of prospects for and problems of doing business in Vietnam / Aahad M. Osman-Gani, Zafar U. Ahmed, Sok Ling Ng -- The development of local marketing knowledge within joint ventures: an analysis of the performance of Belgian multinationals in China / Daniel Van Den Bulcke, Haiyan Zhang ---Exporting firms, the learning organization and market orientation: a conceptual and empirical investigation of Dutch exporters / Paul Breman, Tevfik Dalgic -- Emerging patterns of international business: implications for public policy / Gary A. Knight, Attila Yaprak. | |
588 | |a Description based on print version record. | ||
504 | |a Obsahuje bibliografie | ||
506 | |a Plný text je dostupný pouze z IP adres počítačů Univerzity Tomáše Bati ve Zlíně nebo vzdáleným přístupem pro zaměstnance a studenty univerzity | ||
650 | 4 | |a International business enterprises |z Developing countries. | |
650 | 4 | |a Globalization |x Economic aspects |z Developing countries. | |
650 | 4 | |a Export marketing. | |
650 | 4 | |a Competition, International. | |
655 | 7 | |a elektronické knihy |7 fd186907 |2 czenas | |
655 | 9 | |a electronic books |2 eczenas | |
700 | 1 | |a Yaprak, Attila. | |
700 | 1 | |a Tütek, Hülya. | |
776 | 0 | 8 | |i Print version: |t Globalization, the multinational firm, and emerging economies. |b 1st ed. |d Amsterdam ; New York : JAI, 2001, c2000 |z 0762306696 |w (DLC) 00056007 |w (OCoLC)44548954 |
830 | 0 | |a Advances in international marketing ; |v v. 10. | |
856 | 4 | 0 | |u https://proxy.k.utb.cz/login?url=http://www.emeraldinsight.com/1474-7979/10 |y Plný text |
992 | |a BK |c EBOOK-TN |c BME | ||
999 | |c 70369 |d 70369 | ||
993 | |x NEPOSILAT |y EIZ |