@book{ Solr-70081, title = {Econometric models in marketing}, series = {Advances in econometrics ;}, editor = {Franses, Philip Hans, 1963-}, editor = {Montgomery, A.}, address = {Amsterdam ; New York}, publisher = {JAI}, year = {2002}, pages = {350}, url = {https://proxy.k.utb.cz/login?url=http://www.emeraldinsight.com/0731-9053/16} }