Bold brand : the new rules for differentiating, branding, and marketing your professional service firm

• Main Author: Miles, Josh (Author)
• Format: Book
• Language: English
• Published: Cleveland, Ohio : Content Marketing Institute, c2012
• Subjects: řízení značky; marketingový management; brand management; marketing management; příručky; handbooks, manuals, etc
• ISBN: 9780983330745
• Physical Description: 265 s. : il. ; 23 cm