Utopian images and narratives in advertising : dreams for sale - Manca, Luigi; Manca, Alessandra; Pieper, Gail W. (Lexington Books, 2012)
Keywords: reklama a propagace; psychologie reklamy; reklama a propagace -- sociologické aspekty; utopie; narativita; advertising; psychology of advertising; advertising -- sociological aspects; utopias; narratives; sborníky; papers of several authors