Utopian images and narratives in advertising : dreams for sale

• Other Authors: Manca, Luigi (Editor), Manca, Alessandra (Editor), Pieper, Gail W. (Editor)
• Format: Book
• Language: English
• Published: Lanham, Md. : Lexington Books, c2012
• Subjects: reklama a propagace; psychologie reklamy; reklama a propagace > sociologické aspekty; utopie; narativita; advertising; psychology of advertising; advertising > sociological aspects; utopias; narratives; sborníky; papers of several authors
• ISBN: 9780739173268
• Physical Description: vi, 290 s. ; 24 cm