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|a ZLD002
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|x Management. Řízení
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|a Raj, Zain
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| 245 |
1 |
0 |
|a BrandRituals :
|b how successful brands bond with customers for life /
|c Zain Raj
|
| 246 |
3 |
|
|a Brand rituals
|
| 250 |
|
|
|a 1st ed.
|
| 260 |
|
|
|a Mill Valley, CA :
|b Spyglass Publishing Group,
|c 2012
|
| 300 |
|
|
|a xi, 178 s. :
|b il. ;
|c 24 cm
|
| 504 |
|
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|a Obsahuje bibliografii
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| 650 |
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7 |
|a řízení značky
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| 650 |
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|a řízení vztahů se zákazníky
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| 650 |
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9 |
|a brand management
|2 eczenas
|
| 650 |
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9 |
|a customer relationship management
|2 eczenas
|
| 655 |
|
7 |
|a monografie
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|
| 655 |
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9 |
|a monographs
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|b UTBZL
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|d 2014-01-23
|l 1
|o 005/RAJ,Z.
|p 420010151536
|r 2023-05-04 00:00:00
|v 574.00
|w 2019-08-26
|x N:nákup; Převod FMK: Kocourek, Josef, 4.5.2023
|y 01
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