Strategic management of technology and innovation - Burgelman, Robert A., 1945-; Christensen, Clayton M., 1952-; Wheelwright, Steven C., 1943- (McGraw-Hill, 2009)
Keywords: management inovací; inovace; výrobky; technologický rozvoj; strategický management; innovation management; innovations; commercial proproducts; technological development; učebnice; textbooks