Knowledge management for process, organizational and marketing innovation : tools and methods

"This book outlines different tools and technologies that can be applied depending on the type of innovation an organization desires, providing concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and te...

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Bibliographic Details
Other Authors: O'Brien, Emma (Editor), Clifford, Seamus (Editor), Southern, Mark, 1967- (Editor)
Format: Book
Language: English
Published: Hershey, PA : Information Science Reference, c2011
Series: Premier reference source
Subjects:
znalostní management
management inovací
inovace
výrobky
knowledge management
innovation management
innovations
commerical products
kolektivní monografie
collective monographs
ISBN: 9781615208296
Physical Description: xviii, 287 s. : il. ; 29 cm

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Summary: "This book outlines different tools and technologies that can be applied depending on the type of innovation an organization desires, providing concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it"--Vydavatelská anotace
Bibliography: Obsahuje bibliografie a rejstřík
ISBN: 9781615208296

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