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110228s2012 xxua b 001 0 eng d |
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|a 9780073512051
|q (brož.)
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| 040 |
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|a DLC
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|d DLC
|d ZLD002
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|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
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| 080 |
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|a 659.4
|2 MRF
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| 080 |
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|a (048.8)
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| 245 |
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|a Public relations :
|b the profession and the practice /
|c Dan Lattimore ... [et al.]
|
| 250 |
|
|
|a 4th ed.
|
| 260 |
|
|
|a New York :
|b McGraw-Hill,
|c 2012
|
| 300 |
|
|
|a xix, 372 s. :
|b barev. il. ;
|c 26 cm
|
| 500 |
|
|
|a Terminologický slovník
|
| 504 |
|
|
|a Obsahuje bibliografie a rejstřík
|
| 650 |
0 |
7 |
|a public relations
|7 ph115957
|2 czenas
|
| 650 |
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9 |
|a public relations
|2 eczenas
|
| 655 |
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7 |
|a monografie
|7 fd132842
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|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 700 |
1 |
|
|a Lattimore, Dan
|7 utb2012729625
|4 aut
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