rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: B2B digital marketing
    sub title: [using the web to market directly to businesses]
  name:
    name part: Miller, Michael
    name part: 1958-
    role:
      role term: creator
    role:
      role term: aut
  type of resource: text
  genre: příručky
  genre: handbooks, manuals, etc
  origin info:
    place:
      place term: xxu
    place:
      place term: Indianapolis
    publisher: Que
    date issued: 2012
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    form: regular print
    extent: xvii, 339 s. : il. ; 23 cm
  note: Michael Miller
  note: Obsahuje rejstřík
  subject:
    topic: průmyslový marketing
  subject:
    topic: internetový marketing
  subject:
    topic: elektronický obchod
  subject:
    topic: digitální média
  subject:
    topic: marketingová komunikace
  subject:
    topic: industrial marketing
  subject:
    topic: Internet marketing
  subject:
    topic: electronic commerce
  subject:
    topic: digital media
  subject:
    topic: communication in marketing
  classification: 658.849.2
  classification: 658.8:004.738.5
  classification: 658.8:004.738
  classification: 316.774:004.9
  classification: 658.8:316.77
  classification: (035)
  identifier: 0-7897-4887-8
  identifier: 9780789748874
  record info:
    record content source: ZLD002
    record creation date: 120417
    record change date: 20240829145853.0
    record identifier: 63749
    language of cataloging:
      language term: cze