rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: E-marketing
    sub title: theory and application
  name:
    name part: Dann, Stephen
    name part: 1973-
    role:
      role term: creator
    role:
      role term: aut
  name:
    name part: Dann, Susan J.
    role:
      role term: aut
  type of resource: text
  genre: handbook
  genre: příručky
  genre: handbooks, manuals, etc
  origin info:
    place:
      place term: xxk
    place:
      place term: Basingstoke
    publisher: Palgrave Macmillan
    date issued: 2011
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    form: regular print
    extent: xxii, 474 s. : il. ; 25 cm
  target audience: adult
  note: Stephen Dann and Susan Dann
  subject:
    topic: marketing
  subject:
    topic: internetový marketing
  subject:
    topic: marketing
  subject:
    topic: Internet marketing
  classification: 339.138
  classification: 658.8:004.738.5
  classification: (035)
  identifier: 9780230203969
  record info:
    record content source: UKM
    record creation date: 100818
    record change date: 20240829145049.0
    record identifier: 62235