E-marketing : theory and application

• Main Authors: Dann, Stephen, 1973- (Author), Dann, Susan J. (Author)
• Format: Book
• Language: English
• Published: Basingstoke : Palgrave Macmillan, 2011
• Subjects: marketing; internetový marketing; Internet marketing; příručky; handbooks, manuals, etc
• ISBN: 9780230203969
• Physical Description: xxii, 474 s. : il. ; 25 cm